Advancing Privacy Protection: From GDPR to ZEKom-2

In the digital age, where online privacy faces constant challenges, the General Data Protection Regulation (GDPR) has laid the foundations for the handling of personal data. GDPR has set strict requirements for obtaining consents, processing data, and enhancing the rights of individuals, forcing companies to re-examine their data handling procedures.

As always, the dynamic development of technology has called for additional regulations. With the new Electronic Communications Act (ZEKom-1) and its updated version ZEKom-2, Slovenia is introducing a stricter regime for the use of cookies and similar tracking technologies.

A Fresh Look at Cookies: Transition from Notification to Active Consent

The new laws emphasize “active consent.” This means that it is no longer sufficient for websites to just provide information about cookies; users must now explicitly express their consent before any non-essential cookie is loaded on their devices. The era of pre-ticked confirmation boxes is over—active consent is the new norm.

This shift reflects the Court of Justice of the European Union (CJEU) ruling in the Planet49 case, which further emphasizes the necessity of unambiguous, specific, and informed consent from users.

What Does This Mean for Website Owners?

Website owners are now faced with a new challenge: how to design consent acquisition procedures that are transparent, clear, and fully compliant with the new legislation. This includes understanding which cookies their sites use, which are essential for operation, and how to inform visitors about cookies that go beyond basic functionality.

Solve-X: Your Solution for Cookie Compliance

At Solve-X, we understand that adapting to constantly changing legislation can be challenging. Based on this, we offer a solution that simplifies the process of obtaining consents and managing cookies, while ensuring compliance with GDPR, ZEKom-1, and ZEKom-2.

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Closing Thoughts

By tailoring websites to the latest legislative requirements, companies have the opportunity to reassess their cookie strategies and incorporate solutions that strengthen trust and transparency. With our cookie consent management platform, you can ensure that your websites not only meet current privacy protection requirements but do so without compromising the quality of the user experience.